Curious, agile and outcome driven*
Curious, agile and outcome driven*
”I have had the pleasure of working with Gana over the past 12 months on a range of strategic projects across the hotel sector. Gana’s ability to apply design theory and principles to real business challenges is best-in-class, consistently delivering outcomes that add genuine value to end users.
I’ve learned a great deal from Gana, having witnessed her effortlessly navigate user insights, industry benchmarks, and business requirements. Her stakeholder management skills are excellent.
Gana would be an asset to any action-oriented project team that values speed and is committed to delivering design that truly adds value. I would welcome the opportunity to work with her again without hesitation.
Sam HodgesCX / Omni / Loyalty / Endeavour Group
Explore My Recent Work
This is a very small snippet of my work. If you are looking for something specific, please reach out
Blending strategic insight with a highly skilled craft, I create experiences that connect business goals with real user needs.
skills
UX Research & Design
- User interviews and surveys.
- Personas, archetypes, journey maps, and affinity mapping.
- IA and site maps.
- Wireframes, rapid prototyping, and user flows.
- Moderated/unmoderated user research, A/B testing.
- Workshops and stakeholder interviews.
- Analytics and conversion funnels synthesis.
skills
UI design
- Visual design & typography
- Colour theory & palette creation
- Responsive Layout & grid systems
- Iconography & illustration
- Web & mobile design
- Interactive prototyping
- Design systems & component libraries
- Motion design & microinteractions
- Accessibility & inclusive design
- UX/UI collaboration & handoff to developers.
- FED – HTML | CSS | SASS | Bootstrap | Foundation | Flex
”Morgana Ancone is one of those designers you wish you could put on every project. She’s sharp, collaborative, empathetic, and brings an incredibly well-rounded skill set to the table — covering everything from UX discovery and stakeholder wrangling to polished UI and even front-end know-how.........and truly believe in her potential as both a Senior Product Designer and a future people leader.
Sharyn PersijnDesign lead | Coach & Mentor | Endeavour Group
I lead with empathy and inclusion, building trust and collaboration across teams to bring out their best ideas.
Mentoring and supporting people, I’m all about helping others grow, feel confident, and do their best work. Whether someone’s new to the team or stepping into something challenging, I’m there to guide, encourage, and listen. I like creating a space where people feel supported and valued. I believe this helps people produce their best work
A growth mindset and adaptable approach help me thrive in fast-growing environments where curiosity and creativity drive impactful design.
10+ years of experience across development cycles—from traditional Waterfall methods to modern Agile workflows—I’ve worked end-to-end on digital projects. Including CMS management and creation, front-end development, and supporting cross-functional teams to deliver smooth, scalable solutions. I bridge the gap between design and development, ensuring that both user experience and technical execution are aligned from concept to launch
Tools & Platforms
- Figma
- Adobe XD
- Miro
- FigJam
- Notion
- Confluence
- Jira
- Trello
- Asana
- Google Forms
- SurveyMonkey
- UserTesting
- User Feel
- Maze
- Lucidchart
- Lottie
- Rive
- After Effects
- AEM
- WordPress
- Joomla
- SilverStripe
- Shopify
Accessibility & Inclusivity
10+ years WCAG Accessibility certified

